Problem

Our deep attachment with our phone has found us normalizing nighttime digital engagement-mindless-scrolling, endless binge watch, and compulsive app-switching-sacrificing our needed rest for the night. While we maybe staying connected, informed, or entertained, unknowingly, our sleep hygiene is detramently harmed.

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Objective

To reveal data and make light of facts that encourages users to reflect on the possible outcomes of their late-night smartphone habits and behaviours.

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Solution

An interactive AR integrated book experience with information that can only be deciphered by smartphones. Providing healthy consumable information, allowing audience for self-education, promote behavioural awareness and self-regulation.

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Visual Identity
2

Inspired by the phosphene phenomena, closed-eye visions and hallucinations, smartphones, and data visualizatons. The project uses these elements, dissected it, and mixed together - creating an expressive and abstract identity.

Visual Identity
Visual Elements
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Illustrated Folios & Titles
3

The book features a combination of illustrated pages serving as an accompanying elements to aid the story telling across the chapters - feeds. Additionally, each feed is divided by animated title pages.

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Data Visualizations
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Title Motions
Website & Book Mock-Up
4
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